TimesPro Academic Counsellor Interview: Rounds, Questions and Preparation

What the job involves

Academic counsellors in upskilling and bootcamp companies guide prospective and enrolled learners through course selection, admission, and career outcomes. They act as the first point of contact, understanding learner goals, explaining program value, and supporting them until course completion. The role blends consultative sales, relationship management, and basic academic advising.

Role and Industry Knowledge

1. 1

   What do you understand about the upskilling and bootcamp sector in India?

   Mention growth in online certifications, working professionals seeking career switches, and companies like TimesPro offering programs with university partners.

2. 2

   What are the day-to-day responsibilities of an academic counsellor in a bootcamp company?

   Cover lead calling, program explanation, follow-ups, enrollment targets, and post-sale learner support.

3. 3

   How would you explain the value of a bootcamp to a student who is unsure about paying for it?

   Focus on outcome-based learning, industry-relevant curriculum, placement assistance, and flexible payment options.

4. 4

   What is the difference between an academic counsellor and a sales executive in this sector?

   Highlight that counsellors also advise on career fit and support learners, not just close sales.

Practical Scenarios

1. 5

   A lead says the course is too expensive. How do you handle this objection?

   Acknowledge concern, break down ROI, mention EMI options, and compare with alternative costs like a full-time degree.

2. 6

   You have 50 leads to call in a day. How do you prioritize?

   Segment by lead score, previous engagement, and course intent; use CRM reminders and time blocks.

3. 7

   A learner enrolls but stops attending after two weeks. What do you do?

   Reach out empathetically, identify blockers like time or difficulty, and connect them to support or mentors.

4. 8

   How would you counsel a working professional who wants to switch from a non-tech role to data science?

   Map their transferable skills, suggest a beginner-friendly bootcamp, and set realistic timelines with weekend learning.

Behavioral and Situational

1. 9

   Tell me about a time you convinced someone to do something they were initially hesitant about.

   Use STAR format, show listening, tailoring your pitch, and a positive outcome.

2. 10

   How do you handle rejection or a month where you miss your target?

   Show resilience, analyze call recordings, seek feedback, and adjust strategy without blaming others.

3. 11

   Describe a situation where you had to manage multiple tasks under pressure.

   Example from college projects or part-time work; emphasize prioritization and calm communication.

4. 12

   Give an example of how you have helped a friend or classmate make an academic or career decision.

   Demonstrate empathy, asking questions, and guiding without being pushy.

HR and Motivation

1. 13

   Why do you want to work as an academic counsellor in an edtech company?

   Connect personal interest in education, helping others, and comfort with targets and calling.

2. 14

   How comfortable are you with making 80-100 calls a day and working on weekends?

   Be honest but positive; mention willingness to learn and adapt to business needs.

3. 15

   Where do you see yourself in two years in this role?

   Show ambition to master counselling, move to senior counsellor or team lead, and contribute to revenue.

4. 16

   What are your salary expectations for this role?

   Research fresher edtech counsellor salaries; give a range and mention flexibility based on incentives.